<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Mobilitus — Articles</title><description>Field notes from the workshop.</description><link>https://mobilitus.com/</link><language>en-us</language><item><title>Working out where your cloud bill actually goes</title><link>https://mobilitus.com/blog/post/cost-runbook/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/cost-runbook/</guid><description>A procedure for engineers who have just been handed an infrastructure bill that looks wrong, and who have to decide what to do about it without breaking the thing that earns the money.</description><pubDate>Fri, 21 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Running the cost audit as a series of conversations</title><link>https://mobilitus.com/blog/post/cost-runbook-worked-sessions/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/cost-runbook-worked-sessions/</guid><description>The runbook says what to do. This says what to type, what to have open when you type it, how to tell whether the answer is worth anything, and what to write down before you close the window.</description><pubDate>Fri, 21 Aug 2026 00:00:00 GMT</pubDate></item><item><title>Don&apos;t target your way out of an audience</title><link>https://mobilitus.com/blog/post/dont-target-yourself-out-of-an-audience/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/dont-target-yourself-out-of-an-audience/</guid><description>The anatomy of who actually shows up to a show is different from what most promoters and artists assume. The first quarter is the easy part — it&apos;s the other three that fill the room.</description><pubDate>Sat, 02 May 2026 00:00:00 GMT</pubDate></item><item><title>Say your name</title><link>https://mobilitus.com/blog/post/say-your-name/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/say-your-name/</guid><description>When you&apos;re starting out, the single most useful thing you can do on stage is the thing most artists are too shy to do — tell the room who you are. Out loud. Repeatedly. And in writing.</description><pubDate>Sat, 02 May 2026 00:00:00 GMT</pubDate></item><item><title>The product is being in the audience</title><link>https://mobilitus.com/blog/post/the-product-is-being-in-the-audience/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/the-product-is-being-in-the-audience/</guid><description>An old summer project, a stack of bit.ly stats, and a hard lesson about why the photos that get the most likes are almost never the ones that sell tickets.</description><pubDate>Sat, 02 May 2026 00:00:00 GMT</pubDate></item><item><title>Your events listing is missing 80% of the events</title><link>https://mobilitus.com/blog/post/your-events-listing-is-missing-most-events/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/your-events-listing-is-missing-most-events/</guid><description>If your what&apos;s-on section is fed by a ticketing widget, you&apos;re showing your readers a sliver of what&apos;s actually happening in their city — and missing the part they care about most.</description><pubDate>Sat, 02 May 2026 00:00:00 GMT</pubDate></item><item><title>The pre-show checklist most venues skip</title><link>https://mobilitus.com/blog/post/pre-show-checklist-venue/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/pre-show-checklist-venue/</guid><description>Twelve things that take twenty minutes total but separate a smooth show from a chaotic one. Built from years of watching the same problems repeat.</description><pubDate>Wed, 22 Apr 2026 00:00:00 GMT</pubDate></item><item><title>Why every musician needs their own domain</title><link>https://mobilitus.com/blog/post/musicians-need-their-own-domain/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/musicians-need-their-own-domain/</guid><description>Social media is rented land. The platform owns your account, your followers, and your reach. Here&apos;s how to build the one piece of your online presence nobody can take away.</description><pubDate>Thu, 26 Mar 2026 00:00:00 GMT</pubDate></item><item><title>How to keep your Meta business account from getting raided</title><link>https://mobilitus.com/blog/post/secure-your-meta-business-account/</link><guid isPermaLink="true">https://mobilitus.com/blog/post/secure-your-meta-business-account/</guid><description>Your Facebook and Instagram business accounts are sitting on real ad budget and a hard-won following. Here&apos;s how to make sure neither walks out the door.</description><pubDate>Thu, 26 Mar 2026 00:00:00 GMT</pubDate></item></channel></rss>