For Artists
Hard-won lessons on building an audience, getting paid, and not getting locked out of your own Instagram.
The anatomy of who actually shows up to a show is different from what most promoters and artists assume. The first quarter is the easy part — it's the other three that fill the room.
When you're starting out, the single most useful thing you can do on stage is the thing most artists are too shy to do — tell the room who you are. Out loud. Repeatedly. And in writing.
An old summer project, a stack of bit.ly stats, and a hard lesson about why the photos that get the most likes are almost never the ones that sell tickets.
Social media is rented land. The platform owns your account, your followers, and your reach. Here's how to build the one piece of your online presence nobody can take away.
Your Facebook and Instagram business accounts are sitting on real ad budget and a hard-won following. Here's how to make sure neither walks out the door.